Welcome to Advertisement Age’’ s Wake-Up Call, our everyday roundup of marketing, marketing, media and digital news. If you’re reading this online or in a …
Tag: brands
What now for experiential retail?
A separate study by Epson found that 75% of surveyed respondents would choose in-store shopping if retail outlets provided a more immersive experience. In the …
5 hacks to make the most of your marketing budget during COVID-19
The continuous coronavirus pandemic is affecting advertisement budget plans around the globe, no matter the scale of operations. While online membership services, ecommerce, social networks, …
Coronavirus: Pizza Hut, KFC, McDonald’s serve meal to medical, frontline staff at govt hospitals
Fast food brands such as McDonald's, Pizza Hut and KFC have committed to serving meals to medical and frontline staff at government hospitals across cities …
Can online-only brands thrive in a market like India?
India is a huge nation &#x 2013; 1.3 billion individuals, 29 states, 7 union areas and a $2.7 trillion economy. This provides a tasty chance …
To Connect with Digital Customers, Brands Must Listen First
As the majority of our communication channels switch to digital, listening to consumers first has never been more crucial. Amid the global changes we’re all …
AR IN SOCIAL MEDIA: How immersive experiences drive sales, improve customer engagement, and boost awareness (FB, SNAP)
This is a sneak peek of the AR in Social network research study report from Organisation Expert Intelligence.14-Day Danger Free Trial: Get complete access to …
15 Inspiring Brands or Personalities Worth Emulating
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership …
Disney+ is Proof of the Power of Digital Transformation
Digital transformation is a much discussed buzzword that is often misunderstood. Long gone are the days where a digital transformation meant having a way to …
Hybrid CX: Four use cases for retailers integrating smartphones into stores
The factors for this are stated to be differed, varying from checking out item evaluations to comparing costs. Alongside this, obviously, is the easy reality …