Are you an aspiring digital marketer? Today, the field of digital marketing is witnessing a boom like never before, with brands and companies, both big …
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8 of The Best Facebook Groups We’ve Ever Seen
Facebook Groups are nothing new to the marketing world, but they present a variety of interesting business opportunities. They’re an excellent place for two-way communication …
What Do Graphic Designers Do? A Closer Look at this Creative Career
From billboards and product labels to laptops and smartphones, graphics are everywhere. Brands big and small use both printed and digital designs—like logos, websites or …
The AIDA Model: A Proven Framework for Converting Strangers Into Customers
In 1898, Elias St. Elmo Lewis, an eventual inductee of the Advertising Hall of Fame, anonymously wrote a column about three advertising principles he found …
Trends in HRM That Contribute To the Value of Employee Engagement
What does it mean to work in a corporation? As an employee, you have certain responsibilities that you must uphold. In exchange for your services, …
Technical Content Writing Tips and Topics
Today, the success of a service relies greatly on the efficiency of its online existence and technical material writing is the among finest methods for …
A day in the life of… Chris Sahota, CEO and Founder of Ciesco
Chris Sahota is the CEO and creator of M&A advisory company Ciesco. We just recently overtook Chris to find what his daily working life appears …
10 Types of Design Jobs for Creative People
Your love of color, creative eye and impressive sense of design trigger individuals to identify you an innovative individual—– and you use that label happily. …
From information to innovation – insights on the CIO’s changing role from Alex Siow, author of ‘Leading with IT’
Alex Siow is the author of Leading with IT: Lessons from Singapore’s First CIO. The book covers a wide range of topics: IT infrastructure and …
What is User Intent?
A whopping 3.8 million Google searches are conducted every minute. And the search engine works hard to provide the most satisfying answer to every query. The …