Optimising consumer journeys includes an increasing quantity of interconnected martech and information, especially where artificial intelligence is included. On a current Econsultancy webinar, editor Ben …
Tag: martech
5 Tips for Selecting Marketing Technology, Based on Research
For online marketers, innovation alone is not the option to accomplishing marketing objectives, however when you comprehend your objectives and execute the best marketing innovation …
What You Need to Know About MarTech: The Convergence of Marketing and Tech Talent
Marketing technology is really popular right now. How popular? According to AdWeek, marketing technology alone accounts for $2 Billion worth of the massive digital advertising …